Privacy Policy

Last updated: 15 September 2026

1. Who We Are

Seagum ("we", "us", "our") operates the deals and vouchers marketplace at seagum.com. We are the data controller for personal data collected through this website. If you have any questions about this policy or how we handle your data, please contact us at [email protected].

2. What Data We Collect

We collect the following categories of personal data:

  • Account data: name, email address, and password (hashed) when you register for a deal-seeker account.
  • Voucher claim data: name and email address when you claim a deal voucher.
  • Business portal data: business name, contact details, deal information, and payment data when you register as a business.
  • Usage data: pages visited, search queries, and interactions with deals, collected via server logs and analytics.
  • Communications: messages you send us via contact forms or email.

3. How We Use Your Data

We use your personal data to:

  • Provide and operate the Seagum platform and voucher service.
  • Send you voucher codes and deal confirmations you have requested.
  • Manage your account and authenticate your identity.
  • Send you marketing emails about deals and offers, where you have consented or we have a legitimate interest (you may opt out at any time).
  • Improve our platform through analytics and usage data.
  • Comply with our legal obligations.

4. Legal Basis for Processing

Under UK GDPR, we process your data on the following legal bases:

  • Contract: to fulfil voucher claims and account services you have requested.
  • Legitimate interests: to improve our platform, prevent fraud, and send relevant marketing to existing users.
  • Consent: for marketing communications to new subscribers and for non-essential cookies.
  • Legal obligation: where required by law.

5. Cookies

We use essential cookies to operate the site (session management, security) and, with your consent, analytics cookies to understand how visitors use Seagum. You can manage your cookie preferences via the cookie banner displayed on your first visit. For more detail on the cookies we use, please contact us.

6. Data Sharing

We share your data only where necessary:

We do not sell your personal data to third parties.

  • Business partners: when you claim a deal, the business offering that deal receives your name and email to validate your voucher.
  • Service providers: hosting, email delivery, analytics, and payment processors acting as data processors under contract.
  • Legal authorities: where required by law or to protect our rights.

7. Data Retention

We retain account data for as long as your account is active and for up to 2 years after closure. Voucher claim records are retained for 7 years for financial compliance. You may request deletion of your data at any time (see Your Rights below).

8. Your Rights

Under UK GDPR, you have the right to:

To exercise any of these rights, email [email protected]. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO).

  • Access the personal data we hold about you.
  • Rectify inaccurate or incomplete data.
  • Erase your data ("right to be forgotten") in certain circumstances.
  • Restrict processing of your data.
  • Data portability — receive your data in a structured, machine-readable format.
  • Object to processing based on legitimate interests or for direct marketing.
  • Withdraw consent at any time where processing is based on consent.

9. International Transfers

Where we transfer personal data outside the UK, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses or transfers to countries with an adequacy decision from the UK Government.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify registered users of material changes by email. The "last updated" date at the top of this page reflects the most recent revision.

11. Contact Us

For any privacy-related queries, please contact us at [email protected].